Whose line is it?

http://bbh-labs.com/whose-ad-is-it-anyway


This is a pretty interesting article. Long and short of it, whatever we produce a part of it has to be just for you, for your own satisfaction. 


I like to hear the idea being defended. All too often it gets watered down for the sake of getting the job done. I think sometimes walking away from those situations is good. If you know what you're being asked to do won't do an idea justice, it's definitely better to walk away. Don't sacrifice quality. Do good work. It might mean working harder. It will probably be mean a bigger bin. But isn't that more satisfying to know you've made yourself and your client happy with a good idea, than compromised. Besides, there are loads of ideas out there. Look harder, longer, or somewhere else for the another idea that fits. And make everyone smile with it.

Pentax is back

Took my Pentax SLR to the Army Navy rugby match recently. These are the shots. Fun day out. In particular the pitch invaders, the last of which was the best and is immortalised in the photograph of his modesty on some tourists digital camera. Wish I'd had more film.

Twickenham.

Natural stuff

I don't know what it is, but every time I take camera out I end up taking pictures of nature and shit. Not actual shit. I wish I understood it. And then inevitably they never quite come out how I expect. It's almost like my viewfinder makes me feel like I'm tripping. Then the picture never really represents exactly what I saw that day. 

So perhaps when you look at these bear in mind that chopped wood would have looked more cheese chunks to me. The white flower looked so white it was like a lightbulb, but in the daylight, yeah, that bright.And I can only assume the underside of that bush would have looked like it was alive, like arms and legs made out tree.